With more and more businesses deciding to sell online it’s really important to get your shop right. So many online shops fail because the basics are not quite right! Big brands get it right for many different reasons but, mainly because of their already well established brand recognition.
That’s not to say that everyone else can’t do it because of this – we think they can! Obviously you need the technical know how to set up an e-commerce shop, that’s where a web design agency like Square One can help. There are many solutions to do this but, the one main thing to get right first is the look and feel of your shop and surprisingly enough it comes down to the very basics of design, colour and typography at the end of the day.
Check out this resource for a brilliant infographic that shows how colours can effect purchasing decisions.